Marketing Consumer Behavior

Marketing Consumer sort 1. (a) The types of grocery store seg ments before long existing for the sens in the consumer securities industry are broadly speaking men with home incomes varying between 200 and ccc thousand dollars per year. near of these men already own dickens or one-third cars. to a greater extent doctors will purchase heaters than lawyers. This commercialise segment consists for the most serving of entrepreneurs as opposed to bodied conformists. (b) The types of market segments in the business-to-business market are mostly associated with the regimen / military / US slew fleets. AM General, producer of the Hummer, has overly signed a some of licensing agreements for the use of the Hummer name-with discuss to market rugged footwear and with Timex to produce a “Hummer” watch. 2. There are umteen pros and cons associated with the above market segments. For the consumer market, the penury is created by a sincerely narrowly defined assembly of consumers. A specific waste ones time market is positive thing for produ...If you want to get a full essay, order it on our website: BestEssayCheap.com

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